LeapRate Exclusive… LeapRate has learned that FCA regulated retail Forex and CFD broker Valutrades has launched ValuRadio – effectively an audio-only portion of its website.
ValuRadio is initially posting daily audio FX Research summaries, presented by traders Malte Kaub and Paul Wallace (more on them below). However we understand that the company has plans to expand its library to include more audio content such as trading education, market news, trading strategies, and more.
ValuRadio is being offered as a free information service, requiring phone number or email login.
One trend we’ve reported on recently is increased use of Content Marketing by retail forex brokers, and this certainly fits the bill. Brokers are looking to provide more value to clients (and to attract new clients) in different ways, especially ways that fit the increasingly mobile world. Along these lines, a number of brokers have launched daily or weekly Research videos. We believe that an Audio/Radio channel is another great way to ride that wave, providing content which is very mobile-friendly and easy and convenient to consume.
As was exclusively reported at LeapRate, Valutrades recently completed a £1.2M recapitalization to boost marketing efforts around its new website.
Malte Kaub and Paul Wallace
The initial presenters on ValuRadio are Malte Kaub and Paul Wallace. Since 2004, Malte Kaub has advised capital market oriented corporations and leverages his expert knowledge and network to help compress the learning curve for traders of all experience levels. Paul Wallace splits his endeavours between Trading, Performance Coaching & Trading Education. His trading is run through his fund, Kaizen Wealth Management, and the aim is to develop Kaizen into a charitable hedge fund. His trading strategies are based around simple price action strategies deployed on weekly, daily and four hourly time-frames on FX and indices markets.
ValuRadio can be accessed on Valutrades’ website here.