The digital wallet provider Skrill Ltd. announced that it has signed a sponsorship deal with the Los Angeles-based LA10 Football Club.
Skrill Ltd., part of the payments services company Paysafe Group Plc (LON:PAYS), has just teamed up with the club, which was launched last September and has the backing of the former Juventus F.C. captain Alessandro Del Piero.
Skrill’s aim of the sponsorship deal supports its strategy to increase usage of its wallet globally. LA10’s new team jersey will now include the Skrill logo. The club has also prepared a limited edition Del Piero shirts.
Del Piero has had a promotional relationship with the UK-headquartered digital wallet provider since May 2018.
Last year, Skrill signed two more sponsorship deals with F5WC and international esports team QLASH.
Del Piero said:
Since the beginning of my partnership with Skrill, I’ve been very impressed by the technology platform and the way the brand takes care of its customers, so I’m delighted they have chosen to sponsor LA10. Their sponsorship will significantly raise the profile of Skrill and the club, and football supporters around the world will become more familiar with the Skrill digital wallet and how easy, efficient and cost-effective it is to use as a payment method every day.
Lorenzo Pellegrino, CEO of Skrill Ltd., NETELLER and Income Access, commented:
This is an important marketing investment for Skrill and Paysafe and forms a key part of our growth strategy. We know from experience that Alessandro is great to work with, and this latest venture is super exciting. I’m confident that together we will be able to put Skrill front of mind for millions of new customers globally. We look forward to growing alongside LA10 and supporting Alessandro to raise the profile of the beautiful game in the US.