Business-to-business international money transfer platform, Kwanji FX has partnered with East Atlantic, a provider of global payments and treasury solutions to African and other emerging markets.
Kwanji FX CEO Leslie Onyesoh established the company as a solution to the barriers to trading with and within Africa due to the exorbitantly high exchange rates and hidden fees banks charge; East Atlantic is an ideal partner to the Kwanji proposition to better serve the importers, exporters, buyers and sellers of emerging markets in Africa and beyond.
Many businesses and individuals in Africa used Liberty Reserve as a means of transferring funds overseas or making payments without the constraints posed by traditional banking methods toward African customers. Since the demise of Liberty Reserve, there has been difficulty for western firms in approaching an African client base, as well as accessibility to overseas business having become more restricted. Kwanji FX’s new partnership with East Atlantic may well be an option that can resolve this and open up international business to and from the African continent.
Commenting on the new partnership, Mr. Onyesoh, today stated “We are truly excited to list East Atlantic on our platform. Trading with the African continent has always been at the base of the Kwanji proposition and knowing we can make it cheaper and easier for our users, plus future importers and exporters, is a great win which goes to the heart of my vision for Kwanji”
This partnership strengthens East Atlantic’s reach in an ever-competitive market when many traders believe the banks are the only way. The director of East Atlantic notes: “East Atlantic has seen a significant growth in payment volume to and from the African market and we cannot think of a better way to help customers than by introducing them to Kwanji. An easy to use dashboard and focus on African markets make it an easy sell and perfect means to reach the world.”