Cyprus firms continue to reposition and rebrand away, although other forex brokers continue to flock to the country.

LeapRate has learned that Cyprus-based and CySEC-regulated forex broker Liquid Markets (previously Tadawul FX) has opened a new office in London. The move comes after Liquid Markets’ regulator CySEC granted permission to the company to operate in the UK.

One of the themes we’ve covered recently has been the steady move of Cyprus forex brokers to rebrand themselves as pan-European, or (mainly) UK forex brokers — either by getting separate FCA regulation in the UK (such as IronFX and Admiral Markets, although the latter is actually based in Estonia), or by opening a UK office, such as Liquid Markets is doing.

It should be noted at the same time that several global forex brokers continue to view Cyprus as an attractive base for European expansion. The latest such move was by New Zealand based FXGlobe, which was recently granted a CIF license by CySEC.

The new Liquid Markets branch is located at The Broadgate Tower, 20 Primrose Street in London’s east financial district.

For more on the global Forex industry see the LeapRate-Dow Jones Forex Industry Report.