Binary options platform provider SpotOption today announces that the number of downloads of their mobile application has reached 5 million, as popularity of mobile solutions gathers speed.
The company attributes the recent growth in popularity to operator encouragement, as the benefits and opportunities have become more evident. Allowing traders to trade on-the-go, from any location obviously leads to exponential expansion of businesses, and that was recognized as soon as the app was launched.
However, SpotOption names the new marketing opportunities associated with the Spot+ automated platform as the decisive driver of the recent breakthrough. On top of making marketing for mobile cheaper and more effective, Spot+ gives operators the chance to automatically push notifications and adverts to mobile users, and to send automated text messages regarding market movements necessitate immediate action. The system has the capability to distinguish which mobile device the trader trades from, and converts media accordingly.
Ran Amiran, President of SpotOption, says,
“Our mobile app has been a great focal point for us since the launching in 2013. The Spot+ automated system has given the app the support it deserves. 5 million downloads is proof that the app is a success, which operators and traders alike have recognized.”
The mobile app forms part of the SpotOption multi-platform suite, which also includes desk top, download, and machines.
You can view the official announcement on SpotOption’s recent achievement by clicking here.