September 18, 2017 BY LeapRate Staff
Sponsored post versus free expression: FTC demands Instagram endorsement explanation form celebrities
The U.S. consumer watchdog Federal Trade Commission, whose purview includes truth in advertising, has sent a warning letter to 21 celebrities including A-listers Sofia Vergara, Naomi Campbell, Lindsay Lohan and Vanessa Hudgens requesting a response regarding recent Instagram posts made by the celebrities, seemingly promoting and endorsing specific products and brands. Instagram is owned by Facebook Inc (NASDAQ:FB).…
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