Lifetime value of retail FX clients is of increasing importance to brokers, especially with retention costs at an all time high. Could FxPro's Infinite Card keep clients engaged and minimize withdrawals? FxPro has today announced the launch of its own branded prepaid card under the designation of FxPro Infinite Card. As the card is issued…
Read moreFX marketing professional Bart Burggraaf of MediaGroup London explains why product and strategy matters more than pretty advertisements I am willing to concede that product and strategy can flow from a great creative idea and that in the past many major advertising successes came from a Creative who found the golden nugget in an otherwise distinctly un-shiny…
Read moreYear-on-year growth pace has totaled 38%, revenues went up more than 8 times since 2009 The company behind some of the leading software solutions for institutional and retail FX brokerage companies, Boston Technologies, has released an expanded set of metrics detailing the firm’s 2013 figures. Revenue has grown by 38% from $14.8 million in 2012…
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